What We Need Before Kickoff
The offer in one sentence. Who it is for in Malaysia. How they should enquire: WhatsApp, form, call, or apply. Proof you can publish: a licence, a process, a project you can name. The URL if a site already exists.
That is enough to say whether you need a site, a landing page, ecommerce, or care. The contact form asks for the same facts. You do not need a 20-page RFP.
What We Can Wait On
Final photography. Every biography. A complete product sheet. Brand colours if they are in flux. Those arrive in Discover and Design. A site that waits on floor plans is a stock delay, not a design delay — we will say that on the timeline.
We also do not need a list of competitors to clone. We need the phrases buyers already type. If you do not have them, we find them. If you only have a slogan, we will ask for the job behind it.
What Does Not Help
“Make it pop.” “Like this overseas site.” “We need to rank page one next month.” Those lines do not name a page. Rankings are earned. Look is a result of structure and copy, not a plan.
A dump of every service on one homepage is not a sitemap. If you have three offers, say which one must convert this year. The rest can have pages without all of them fighting the hero.
How the First Reply Works
You send the job. We reply with the pages we think you need, a dated plan, and whether we are the right studio. If the work is training not education, retail not distribution, we will say so. That honesty is cheaper than the wrong sitemap.
Bring an audit if you have one. The free website audit is optional. It does not replace a conversation about what the site must do.
